本教材根据外贸业务操作流程来组织教学内容，主要包括九个章节：撰写开发信、询盘和发盘、还盘、确认订单、磋商付款条件、信用证、包装、运输和处理索赔。根据教学目标、教学内容和教学情境进行每个章节的教学设计。将较难的工作任务拆分为若干项易于操作的子任务。这些子任务在认知顺序和难易程度上逐层递进，前一任务为后续任务提供职业素养、语言技能和写作技能支撑，循序渐进地帮助学生完成任务，从而达成教学目标。本书为第二版。
郭晓丽，深圳信息职业技术学院副教授，2003年7月毕业于武汉大学外语学院，英语专业研究生。之后一直在深圳信息职业技术学院任教，现任应用外语学院副院长，主持国家级、省级教改项目多项。
Unit 1 Establishing Business Relations
Activity 1 Connecting with prospects
Activity 2 Impressing the prospects
Activity 3 Writing prospecting emails
Language Practice
Emails and experience from professionals in international trade
Unit 2 Inquiries and Offers
Activity 1 Analyzing inquiries
Activity 2 Replying to inquiries
Activity 3 Firm offers and non-firm offers
Activity 4 Writing an offer
Language Practice
Emails and experience from professionals in international trade
Unit 3 Counter-offers
Activity 1 Negotiating prices
Activity 2 Counter-offers
Activity 3 Negotiating at a stationery trade fair
Activity 4 Writing a reply to a counter-offer
Language Practice
Emails and experience from professionals in international trade
Unit 4 Negotiating Payment Terms
Activity 1 Understanding different payment terms
Activity 2 Which one is more favorable?
Activity 3 Replying to customers’ payment requests
Language Practice
Emails and experience from professionals in international trade
Unit 5 Confirming Orders
Activity 1 Why order confirmation?
Activity 2 Confirming or declining?
Activity 3 Writing replies to orders
Activity 4 What to do after the order confirmation
Language Practice
Emails and experience from professionals in international trade
Unit 6 Letter of Credit
Activity 1 What to do
Activity 2 Urging the establishment of L/C
Activity 3 Proposing amendments to an L/C
Language Practice
Emails and experience from professionals in international trade
Unit 7 Packaging
Activity 1 Understanding packaging
Activity 2 Describing packaging
Activity 3 Replying customers’ requirements about packaging
Language Practice
Emails and experience from professionals in international trade
Unit 8 Shipping
Activity 1 Knowing shipping problems
Activity 2 Responding to shipping problems·
Activity 3 Giving shipping advice
Language Practice
Emails and experience from professionals in international trade
Unit 9 Settling Claims
Activity 1 Do’s and don’ts for settling claims
Activity 2 Writing replies to customer’s claims
Language Practice
Emails and experience from professionals in international trade
Appendix Emails from Trading Companies
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