第一册主要内容为“商务交际和商务礼仪”,第二册为“国际贸易和市场营销”,其中第一册内容包括接待客户、商务电话、商务会议、社交礼仪、工作职业、信息呈现、产品概述、公司介绍、商务环境和团队建设。第二册的内容包括进出口贸易、市场调查、交易会、公共关系、电子商务、商务广告、商务合作、商务沟通、商务谈判、跨境电商
知名学校,教材编写体例新颖
国家十二五规划教材改版
搭配全套教学PPT课件、听力音频、课文朗诵音频、练习题答案
听说训练和案例分析、语法和生词均设计巧妙
李玉萍, 商务英语听说,中国财经出版社 2005年 (参编) 国际商务谈判,电子出版社 2008年 (副主编) 商务英语听说(1、2册), 对外经贸大学出版社 2009年(主编) 新编实用英语拓展教程(4), 高教出版社 2010年(主编)
Unit 1 Meeting and Entertaining Clients 1
Listening and Speaking 2
Reading 5
Fast Reading 9
Case Study 13
Grammar and Usage 14
Practical Writing 18
Unit 2 Telephoning 20
Listening and Speaking 21
Reading 25
Fast Reading 29
Case Study 33
Grammar and Usage 34
Practical Writing 36
Unit 3 Meetings 39
Listening and Speaking 40
Reading 43
Fast Reading 48
Case Study 52
Grammar and Usage 52
Practical Writing 55
Unit 4 Social Manners 57
Listening and Speaking 58
Reading 61
Fast Reading 65
Case Study 69
Grammar and Usage 70
Practical Writing 74
Unit 5 Jobs and Careers 76
Listening and Speaking 76
Reading 80
Fast Reading 84
Case Study 88
Grammar and Usage 89
Practical Writing 92
Unit 6 Presenting Information 95
Listening and Speaking 95
Reading 98
Fast Reading 103
Case Study 107
Grammar and Usage 108
Practical Writing 110
Unit 7 Products 113
Listening and Speaking 114
Reading 117
Case Study 126
Grammar and Usage 127
Practical Writing 129
Unit 8 Company 132
Listening and Speaking 133
Reading 136
Case Study 143
Grammar and Usage 143
Practical Writing 145
Unit 9 Business Environment 148
Listening and Speaking 149
Reading 153
Case Study 161
Grammar and Usage 162
Practical Writing 165
Unit 10 Team Building 169
Listening and Speaking 170
Reading 174
Case Study 183
Grammar and Usage 184
Practical Writing 186
Appendix I Vocabulary 191