进入21世纪,物流业在我国发展迅猛,但中国物流业人才却存在巨大缺口。为弥补这一缺陷,出版一些实用的、内容新颖的物流教材意义深远。目前图书市场上的物流教材众多,然而在使用过程中,人们普遍反映图书结构僵化,内容陈旧,对培养懂物流、懂技术、懂英语的应用型人才起不到应有的作用。为了适应当前教学及满足有关从业人员的需要,我们编写了本书。
本书在内容设计上有以下特点:
一是原汁原味。英语能力的提高不仅仅在记诵单词,大量外文的阅读也是非常重要的。本书的内容来自国内外物流供应链领域的相关文献,是读者迅速提高英语水平的较好读物。
二是时效性。本书所选用素材均为国内外最新资料,力争避免选用落后于时代的文字资料,将最前沿的物流管理理念、技术介绍给读者。
三是采用了案例,淡化读者在英文阅读方面惯有的排斥感,增强学习兴趣。
四是实用性。在每课后附有练习,对物流实践大有裨益。
本书涉及物流概论、物流基本要素,如物流运输、库存、仓储、信息管理、物流单证等,以及比较前沿的第三方物流、物流客户服务、供应链管理、全球物流等相关内容。本书共十一章,每章包括精读课文、案例、单词与专业术语、问答题等。
Unit 1 Introduction to Logistics
Text 1 The definitions of logistics
Text 2 Elements of logistics
Case: Efficient logistics vital for success
Unit 2 Transportation
Text 1 Modes of transportation
Text 2 Transport cost characteristics
Case: Chippy potato chip company
Unit 3 Inventory and Warehouse Management
Text I Inventory classifications
Text 2 Types of warehouses
Case : Jacksons warehouse
Unit 4 Packaging
Text 1 Purpose of packaging
Text 2 Packaging materials
Case 1: Dow Cornings packaging strategy
Case 2: Ciscos packaging case
Unit 5 Handling
Text 1 Handling systems
Text 2 Up and away with overhead cranes
Case: Automated case handling on the rise
Unit 6 Information Management
Text 1 About EDI
Text 2 RFID technologies
Case 1 : EDI in E-commerce
Case 2 : Application of RFID
Unit 7 Logistics Customer Service
Text 1 The introduction to logistics customer service
Text 2 Delivering customer value
Case: Managing events and promotions in the retail sector
Unit 8 The Third Party Logistics
Text 1 The introduction to TPL
Text 2 Matching supply chain and TPL strategies
Case 1: Choosing the TPL provider
Case 2: Cosfresh "Third Party Logistics"
Unit 9 Supply Chain Management
Text 1 Introduction to supply chain management
Text 2 Issues in supply chain management
Case: Toy supply chain
Unit 10 Logistics Documents
Text 1 Introduction to documents
Text 2 Major types of logistics documents
Case: Sample of an irrevocable documentary credit
Unit 11 Global Logistics
Text 1 Strategic options and management of global logistics
Text 2 The challenges of global logistics
Case: Nike -- the logistics challenge of global business
References
Unit 1
Introduction to Logistics
1 Since 1994, China has had consistent attention from MNCs (MultinationalCorporations). One reason for this is the attraction of the low cost of manufacturing and vastdomestic market potential. With Chinas accession into the WTO comes even greater marketaccess. Trade and investments are expected to surge rapidly. Second, with a burgeoningmiddle class, more people will have greater purchasing access to both domestic and foreigngoods. Many MNCs are keen to invest, make and deliver through China. China hasovertaken the USA as the most attractive location for FDI (Foreign Direct Investment).Statistically, this translates to a total of 389,104 projects approved to receive foreign capital,with total FDI realized amounting to RMB 3,076 billion from 1983 to 2001.
2 With this, comes the desire by MNCs and logistics service providers (LSPs) to bekept well informed of the state of logistics infrastructure and to have a clear understanding ofthe on-going logistics development in China. This presents immense challenges to thelogistics industry as it strains to meet the demands of a growing market. Nevertheless, theopportunities for logistics are tremendous as China is arguably the largest single distributionmarket globally.